In many markets and countries, such as for instance the United Kingdom and the Netherlands, real estate agencies work on a strictly territorial basis, specialising in and covering a specific residential area. As a result, they will often know little about the property market specifics of surroundings zones, but know theirs inside out. In such a situation, exclusivity – i.e. the sole representation and marketing of a property on behalf of the owner – is quite a common practice, but in many ways the Costa del Sol, and Marbella in particular, is a very different real estate market.
Every property market, including that of Marbella, is made up of different residential zones, each with their own setting, views, characteristics, properties, desirability, standing and accompanying pricing. Within this range, there are the timeless favourites and the newly up-and-coming areas. Together, they make up the focus of the market.
In Marbella, as in most real estate markets, there are distinct residential areas each with their own locational advantages, characteristics, views and of course also different levels of prestige, demand and the price tags attached to this. This, of course, is quite apart from the different surroundings, properties and lifestyles each area offers.
For a while now, a new kind of property buyer has been gradually manifesting itself on the Costa del Sol, and in particular in the Marbella area. Where once upper middle-class retirees and second home owners dominated the market, followed later by wealthy Russian, Middle Eastern and Northern European buyers, a new trend has again been visible for some years now.
Walk-through video presentations of Marbella homes have been available for some time now as a tool used to add further detail for people interested in a particular property. In this way they add to the property descriptions, fact sheets, images and also floor plans available to potential buyers, and in addition to presentational and aerial drone videos give you that ‘live’ feeling of getting to know the property.
Summers on the Costa del Sol revolve around the beaches by day, and social venues in the evening. A day may therefore typically involve a morning workout, yoga or walking route, following by a refreshing dip in a pool, before minds turn to the seaside, beach clubs, lagoon lakes or simply days spent on your own sundeck and swimming pool.